30 Minutes To Write a Marketing Plan

By:

Westwood , John

Material type:

TextOriginal language: ENGLISH Publication details: New Dilhi : Kogan Page , 1997Description: 64 P ; 18 cmISBN:

8175540737

Subject(s):

DDC classification:

658.8 WES

Contents:

What is Marketing Planning? Situation Analysis Objectives , Strategies and Action Plans Distribution, Promotion Budgets Writing the Plan Presenting the Plan, Follow-up and Revision

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Lending Book	IBSL Library Lending Section		Lending Collection		358.8 WES (Browse shelf(Opens below))					Available			10864

What is Marketing Planning?
Situation Analysis
Objectives , Strategies and Action Plans
Distribution, Promotion Budgets
Writing the Plan
Presenting the Plan, Follow-up and Revision

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