000 00888nam a22002537a 4500
003 IBSLLIB
005 20260510104658.0
008 260510b |||||||| |||| 00| 0 eng d
020 _a8175540737
040 _aIBSLLIB
_beng
041 _hENGLISH
082 _a658.8
_bWES
100 _aWestwood , John
245 _a30 Minutes
_bTo Write a Marketing Plan
260 _aNew Dilhi :
_bKogan Page ,
_c1997
300 _a64 P ;
_c18 cm
505 _aWhat is Marketing Planning? Situation Analysis Objectives , Strategies and Action Plans Distribution, Promotion Budgets Writing the Plan Presenting the Plan, Follow-up and Revision
650 _a30 Minutes To Write a Marketion Plan
653 _aMarketing Planning
653 _aSituation and Analysis
653 _aObjectives , Strategies and Action Plans
653 _aDistribution, Promotion and Budgets
942 _cLBK
999 _c22096
_d22096