000 | 00676nam a2200265Ia 4500 | ||
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003 | IBSLLIB | ||
005 | 20250324110341.0 | ||
008 | 231217s9999 xx 000 0 und d | ||
020 | _a9780256121520 | ||
040 |
_beng _aIBSLLIB |
||
041 | _hEng | ||
082 |
_a658.5 _bCRA |
||
100 | _aCrawford , C. Merle | ||
245 | 0 | _aNew Products Management | |
250 | _a3rd ed. | ||
260 |
_aBoston : _bIRWIN , _c1991 . |
||
300 |
_a564 p . : _bCharts , Graphs ; _c23 cm |
||
650 | _aGeneral Management | ||
653 | _aproducts management | ||
653 | _aCommercialization | ||
653 | _aStructure | ||
653 | _aMarket Testing | ||
653 | _aPublic Policy | ||
942 | _cBK | ||
999 |
_c21730 _d21730 |