| 000 | 00543nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 231217s9999 xx 000 0 und d | ||
| 040 |
_bEng _aIBSLLIB |
||
| 041 | _hEng | ||
| 082 |
_a658.8 _bKOT |
||
| 100 | _a"Kotler, Philip" | ||
| 245 | 0 |
_aPrinciples of marketing/ _cPhilip Kotler |
|
| 250 | _a17th ed. | ||
| 260 |
_aIndia: _b"Pearson," _c2018 |
||
| 300 | _a699p. | ||
| 653 | _acustomer valueglobal market placeextending market | ||
| 700 |
_a"Armstrong,G." _eCo-Author |
||
| 999 |
_c20623 _d20623 |
||
| 003 | IBSLLIB | ||
| 005 | 20240204133243.0 | ||
| 942 |
_3BK _cBook |
||