000 | 00745nam a2200301Ia 4500 | ||
---|---|---|---|
003 | IBSLLIB | ||
005 | 20240404152139.0 | ||
008 | 231217s9999 xx 000 0 und d | ||
040 |
_bEng _aIBSLLIB |
||
041 | _hEng | ||
082 |
_a658.8 _bSRI |
||
100 | _aSrivastava, R. K. | ||
245 | 0 | _aPrinciples of Marketing | |
260 |
_aColombo : _bCommercial Bank , _c2006 . |
||
300 |
_a398 p. : _c22 cm |
||
500 | _aR03 | ||
505 | _aIntroduction to Marketing and Key Concepts | ||
505 | _aMarketing Planning | ||
505 | _aMarketing Process | ||
505 | _aCustomer Care | ||
650 | _aMarketing Management | ||
653 | _aCustomer | ||
653 | _aProduction | ||
653 | _aSales | ||
653 | _aPrice | ||
653 | _aBrand | ||
942 | _cBK | ||
999 |
_c19101 _d19101 |