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1.
Strategic marketing management / R. Pratt by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: UK: "CIB," 1997
Availability: Items available for loan: IBSL Library (2)Call number: 658.4 PRA, ... Items available for reference: IBSL Library: Not for loan (1)Call number: 658.4 PRA.

2.
Everything you need to know about marketing/ P. Forsyth by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New Delhi: "Kogan page," 2000
Availability: Items available for reference: IBSL Library: Not for loan (1)Call number: 658.8 FOR.

3.
Handbook of services marketing and management/ T.A.Swartz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New Delhi: "Sage," 2000
Availability: Items available for reference: IBSL Library: Not for loan (1)Call number: 658.8 SWA.

4.
Marketing management / H. Meek by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: UK: "CIB," 2001
Availability: Items available for loan: IBSL Library (5)Call number: 658.8 MEE, ... Items available for reference: IBSL Library: Not for loan (2)Call number: 658.8 RAG, ...

5.
Marketing managemen/ H. Meek by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: UK: "CIB," 2001
Availability: Items available for loan: IBSL Library (1)Call number: 658.8 MEE.

6.
The essence of services marketing / A. Payne by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New Delhi: "Prentice Hall of India," 2001
Availability: Items available for loan: IBSL Library (1)Call number: 658.8 PAY.

7.
The essence of services marketing / A. Payne by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New Delhi: "Prentice Hall of India," 2001
Availability: Items available for loan: IBSL Library (1)Call number: 658.8 PAY.

8.
Service marketing / R.T. Rust by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New York: "Addision Wesley," 1999
Availability: Items available for reference: IBSL Library: Not for loan (1)Call number: 658.8 RUS.

9.
The essence of services marketing/ A.Payne by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New Delhi: "Prentice Hall of India," 2001
Availability: Items available for reference: IBSL Library: Not for loan (1)Call number: 658.8 PAY.

10.
Contemporary marketing research/ C.Mcdaniel by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: New York: "West Publishing," 1993
Availability: Items available for reference: IBSL Library: Not for loan (1)Call number: 658.8 MCD.

11.
Basic marketing research/ G.Churchill by
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: Eng
Publication details: Chicago: "Dryden Publishing," 1988
Availability: Items available for reference: IBSL Library: Not for loan (1)Call number: 658.8 CHU.

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