How networked markets are transforming the economy and hoe to make them work for you Parker , eoffrey G. creator VanAlstyne , Marshall W. Co-Author Choudary , Paul Sangeet Co-Author text New york W.M Norton & company 1923 monographic eng Eng

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336 p ; 22 cm The power of the platform Principles for designing a successful platform How platform conquer and transform traditional industries Chicken or eggs eight ways to launch a successful platform Capturing the value created by network effect Defining what platform users and partners can and cannot do Policies to increase value and enhace growth How platform change competition The future of the platform revolution Management and auxiliary services General management Revolution Economy Revolution Plaftform 658.872 PAR 9780393354355 IBSLLIB 260606 20260606081517.0 eng