Westwood , John

30 Minutes To Write a Marketing Plan - New Dilhi : Kogan Page , 1997 - 64 P ; 18 cm

What is Marketing Planning?
Situation Analysis
Objectives , Strategies and Action Plans
Distribution, Promotion Budgets
Writing the Plan
Presenting the Plan, Follow-up and Revision

8175540737


30 Minutes To Write a Marketion Plan

Marketing Planning Situation and Analysis Objectives , Strategies and Action Plans Distribution, Promotion and Budgets

658.8 / WES