Cateora , Philip R  <br/><br/>
International Marketing  

 - 12th ed.  
 - Boston :  McGraw Hill ,  2005 . 
 - 697 p . :  Charts , Pic. ;   28 cm  
<br/><br/><label>ISBN: </label>9780072941647 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management 
<br/><br/><label>Subjects--Index Terms: </label>Marketing Management  International Marketing  Global Marketing  World Bank  
<br/><br/><label>Dewey Class. No.: </label>658.8  / CAT