"Baker, M.J." <br/><br/>
The marketing book / 
M.J. Baker 
 - 6th 
 - New Delhi:  "Butterworth,"  2010 
 - 644p. 
<br/><br/><label>ISBN: </label>978 93 80501 15 4 
<br/><br/><label>Subjects--Index Terms: </label>marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8