Harrison, Tina  <br/><br/>
Financial Services Marketing 

 - England :  Prentice Hall ,  2000 .  
 - 332 p. ;   25 cm  
<br/><br/><label>ISBN: </label>0273632973 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial Services <br/>Marketing 
<br/><br/><label>Subjects--Index Terms: </label>Traditional Channels  Communication Promotion  Building Customer  Customer Retention  
<br/><br/><label>Dewey Class. No.: </label>332.10688  / HAR