"Hunt, S.D" <br/><br/>
Foundations of marketing theory/ 
S.D. Hunt 
 - New Delhi:  "Prentice Hall,"  2002 
 - 32p. 
<br/><br/><label>ISBN: </label>81-203-2240-1 
<br/><br/><label>Subjects--Index Terms: </label>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8