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E Commerce : Business. Technology. Society. 2017

By: Contributor(s): Material type: TextTextOriginal language: Eng Publication details: New Delhi : Pearson , 2019 .Edition: 13th edDescription: 909 p. : 22 cmISBN:
  • 9789353063153
Subject(s): DDC classification:
  • 332.1 LAU
Contents:
Introduction to E - Commerce
E - Commerce Infrastructure
Building and E - Commerce Presence
E - Commerce Security and Payment Systems
E - Commerce Business Strategies
E - Commerce Marketing and Advertising
Social, Mobile, and Local Marketing
Ethics, Law and E - Commerce
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Introduction to E - Commerce

E - Commerce Infrastructure

Building and E - Commerce Presence

E - Commerce Security and Payment Systems

E - Commerce Business Strategies

E - Commerce Marketing and Advertising

Social, Mobile, and Local Marketing

Ethics, Law and E - Commerce

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