International Marketing Research
Kumar , V
International Marketing Research - New Delhi : Prentice-Hall Of India Private Limited , 2006 - 449 P ; 24 cm
The Nature And Scope Of International Marketing Research Marketing Research In The International Environment International Marketing Research Process Preliminary Stages Of The Research Process Secondary Data Research Marketing Research On The Internet Primary Data Research Qualitative And Observational Research Survey Research Scale Development Questionnaire Design Sampling simple Data Analysis Advanced Data Analysis Multivariate Data Analysis Presenting The Results Asia - Pacific Europe Latin America Middle East And Africa North America
8120321677
Management of marketing
International Marketing Research Qualitative
658.8 / KUM
International Marketing Research - New Delhi : Prentice-Hall Of India Private Limited , 2006 - 449 P ; 24 cm
The Nature And Scope Of International Marketing Research Marketing Research In The International Environment International Marketing Research Process Preliminary Stages Of The Research Process Secondary Data Research Marketing Research On The Internet Primary Data Research Qualitative And Observational Research Survey Research Scale Development Questionnaire Design Sampling simple Data Analysis Advanced Data Analysis Multivariate Data Analysis Presenting The Results Asia - Pacific Europe Latin America Middle East And Africa North America
8120321677
Management of marketing
International Marketing Research Qualitative
658.8 / KUM