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Marketing

Kennedy , J. R. Mc Coll

Marketing - 2nd ed. - Victoria : Nelson , 1994 . - 877 p . : 27 cm

ISBN: 9780170088909

Subjects--Topical Terms:
Marketing

Subjects--Index Terms: Marketing Concepts and Strategies Marketing Environment Marketing Research International Marketing Service Marketing Social Responcibility Australian Beer Market

Dewey Class. No.: 658.8 / MAC

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